Although myBurgerLab didn’t actively promote their burgers by riding on the “crispy Rendang” wave, they did get some free publicity through one of their follower’s tweets.
Actually if you wanna try out how a CRISPY ayam rendang tastes like I think @myBurgerLab kind of has that covered already: https://t.co/2zqPgtl5aL
Granted if you wanna be pedantic it’s not reaaaally rendang but fried chicken + rendang sauce but it’s still good.
— Max Loh (@Maxsterism) 3 April 2018
How did we get dragged into this?🙈 https://t.co/OCcrnsIoHb
— myBurgerLab (@myBurgerLab) 3 April 2018
How did we get dragged into this?🙈 https://t.co/OCcrnsIoHb
— myBurgerLab (@myBurgerLab) 3 April 2018
Spade’s Burger, on the other hand, was more opportunistic and introduced their Rendang inspired chicken burger. The burger is only available for a limited period.
Even Ikea joined in the fun!
Vice-Chancellor of Sunway University also joined in the fun.
“Rendang, definitely not crispy”.
Indeed.